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Orphan Pages: What Is It & How To Fix Them?

Orphan Pages: What Is It & How To Fix Them?

Google and the majority of other search engines index a page either by following the links from other pages or finding the URL listed in the XML sitemap. So, in order to get recognized by Google, your page should have a link connected to it somehow. However, if a page …

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The difference between Remarketing and Retargeting

The difference between Remarketing and Retargeting

Today, thousands and thousands of businesses are turning online to reach the massive number of audiences available on this great platform. Every business is trying their level best to outdo each other and take the lead in this competitive market. In order to do this, various tools and campaigns are …

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